Movie Marketing Madness

Movie Marketing Madness: Shark Tale

Animation has had a spotty record of late, with only the Pixar offerings bringing both a fair amount of artistic integrity as well as success at the box-office. Their latest, Finding Nemo, did nothing but continue that trend with a heart-warming story of a father’s love proving a solid draw for both adults and children. [...]


And the best part is it saves gas!

Beginning a couple weeks ago I decided to try out Blockbuster's online rental service. I'd like to say I chose Blockbuster over Netflix based on some residual company loyalty from the eight or nine months I worked for them, but the honest truth is that it came down to $19.99 a month over $21.99 a [...]

Movie Marketing Madness

Movie Marketing Madness: Sky Captain & the World of Tomorrow

As it says below, one of my favorite posters, as well as one of my favorite films, is "The Rocketeer". I love the art-deco look of the poster, with the character soaring into the sky. The movie, too, continues to dazzle me with its set design (not to mention Jennifer Connelly in the white dress. [...]

Movie Marketing Madness

Movie Marketing Madness: Resident Evil: Apocalypse

Gaming, as a trend, has completely passed me by. Back in my junior high/high school days, gaming was a term reserved for those who put on their cloaks and did the whole role-playing thing. Now it seems to apply to anyone who plays any sort of non-physical game or sport. Everything from video games to [...]

Movie Marketing Madness

Movie Marketing Madness: Wicker Park

There’s no good reason I can give as to why I am reviewing the campaign for Wicker Park. There really isn’t. It looks horrible. However, in reviewing this weeks releases, it was either Wicker Park, The Cookout or Vanity Fair. Since I have a long brewing dislike for both Queen Latifah and Reese Witherspoon I [...]