MMM – The Politics in Movies Special Edition

You can read my full column on the marketing of movies featuring politics at Film Threat. Movies that delve into the realm of politics are no different, especially in an election year. When the population’s attention is being consistently brought toward a presidential race then movies that deal with political issues are given fair amounts … Continue reading MMM – The Politics in Movies Special Edition

MMM – Ray

You can read my full recap of the marketing for Ray at Film Threat. But “Ray” may be different. Talk of an academy award nomination for Jamie Foxx has already begun and many early reviews tag this movie as an entertaining but fair and unvarnished look at the life (or at least it’s high points) … Continue reading MMM – Ray

MMM – Sideways

You can read my full recap of the marketing for Sideways at Film Threat. This week, though, I decided to skip the most obvious target of derision, Ben Affleck’s new film “Surviving Christmas” and choose a movie I was actually looking forward to seeing: “Sideways” by Alexander Payne (About Schmidt, “Election”). Sideways stars Paul Giamatti … Continue reading MMM – Sideways

MMM – Taxi

You can read my full recap of the marketing for Taxi at Film Threat. As it is, Jimmy Fallon (can anyone actually tell the difference between him and Chris Kattan?) and Queen Latifah (who I can only assume is holding someone’s child hostage in exchange for a film career) star as a cop and a … Continue reading MMM – Taxi

MMM – Shark Tale

You can read my full recap of the marketing for Shark Tale at Film Threat. So Dreamworks now shows up to the CGI-animated underwater story an hour and a half into the party and, to make matters worse, they forgot to bring the beer. Dreamworks’ philosophy seems to be to make movies that are “edgy” … Continue reading MMM – Shark Tale

MMM – Sky Captain & the World of Tomorrow

You can read my full recap of the marketing of Sky Captain & The World of Tomorrow at Film Threat. So when I began seeing the first posters for “Sky Captain & the World of Tomorrow” I was intrigued. It seemed to have a similar aesthetic sense and nostalgic feel. Then I realized it co-starred … Continue reading MMM – Sky Captain & the World of Tomorrow

MMM – Resident Evil: Apocalypse

You can read my full recap of the marketing of Resident Evil: Apocalypse at Film Threat. So I am only passingly familiar with the “Resident Evil” franchise. I kind of know it’s a game or series of games in the “Tomb Raider” mold, with one badass chick fighting all sorts of demony types (a genre … Continue reading MMM – Resident Evil: Apocalypse

MMM – Wicker Park

You can read my full recap of the marketing for Wicker Park at Film Threat. Anyway, Josh Harnett stars in some sort of psychological drama involving mistaken identities and ill-advised romances. How is it Hartnett has a career? Is he really considered a “movie star”? The guy got his start in Halloween: H20 and went on to Pearl … Continue reading MMM – Wicker Park

Movie Marketing Madness Special Edition – Hero

Ryan Anderson posted over on his site: Is it me or is the plot for HERO (as described by the reviews) completely different than the one in the previews? Thilk, please look into this. Never being one to shy away from special requests, here goes. The trailers for Hero present the film as being very … Continue reading Movie Marketing Madness Special Edition – Hero

MMM – Open Water

You can read my full recap of the marketing for Open Water at Film Threat. Let’s review the campaign for Open Water, the recent release from Lions Gate. The movie revolves around two scuba divers who become stranded in the ocean after being separated from their tour group. Opening on 47 screens – an extremely small … Continue reading MMM – Open Water