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Movie Marketing Madness: Like Crazy

What sort of sacrifices are you willing to make for someone you love? I’m talking romantic love here, not parental or other familial love since those are very different things. I mean the kind of love between two people, the kind that makes you believe you can do anything and has you walking on air … Continue reading

Movie Marketing Madness: The Rum Diary

There are very few people who have done more to change the tone of and style of not just journalistic writing but also the ways many other forms of writing were done than Hunter S. Thompson. Instead of remote detachment it was suddenly trendy – and would continue to become more and more accepted – … Continue reading

Movie Marketing Madness: Martha Marcy May Marlene

It’s easy for some people to get caught up in their surroundings. Some people are just more susceptible than others to the influence of crowds around them, the opinions of particularly charismatic individuals and so on. That’s not necessarily a knock against them as individuals – it’s just a truth. Some people are more easily … Continue reading

Movie Marketing Madness: Margin Call

All great histories of tragic or monumental events need scapegoats, the person or persons on whom to hang the fault of what happened. We look at wars and other singular moments in history and try to find someone to blame, someone to look at as we say “If only this person had done something differently … Continue reading

Movie Marketing Madness: Red State

One of the major themes of Kevin Smith’s Chasing Amy (my second favorite Smith flick after Clerks) is that while artists of any sort can certainly do something for money and recognition there’s always the burning desire within them to tell personal stories. And it’s the desire to tell those personal stories that pushes them … Continue reading

Movie Marketing Madness: Real Steel

Setting a story “in the not too-distant future” is kind of a great narrative get out of jail free card. You can still do whatever you want, really, but also don’t have to create a whole new world in order to tell the story. Cars are likely still cars and houses are still houses. And … Continue reading

Movie Marketing Madness: The Ides of March

We live in interesting political times. I’m sure that’s something that every generation has felt about the times they lived in as well as they’ve gone through their own trials and everything else but that doesn’t make it any less true. A feeling that we were on the dawn of something new led to the … Continue reading

Quick Takes:10/03/11

Since I’m obviously not going to find the time to write up individual takes on these stories. Summer ticket sales were up worldwide, helped at the end by late summer entries like The Help and The Debt that had some impact with adult audiences. Higher ticket prices overall as well as 3D tickets helped that … Continue reading

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