Movie Marketing Madness

Movie Marketing Madness: Must Love Dogs

John Cusack needs to get out of whatever artistic funk he's been in since about High Fidelity. There was a brief moment of hope after I watched Max but other than that it's been a steady stream of studio flicks that have done nothing to stretch him creatively or live up to the promise of… Continue reading Movie Marketing Madness: Must Love Dogs

Movie Journal

Movie Journal Quick Takes

I don’t really have a lot of time and none of these movies really deserves a full write-up so here are my consise thoughts on some movies I watched recently. Birth: Not very good and almost completely lacking a third act. I don’t mean it simply could have been stronger, I mean it wasn’t there.… Continue reading Movie Journal Quick Takes

Advertising Marketing PR

Blacklisting PR pros

There's an ongoing meme about creating a blacklist of irresponsible PR folks, the gist of which is nicely summarized here by Shel Holtz. Basically some bloggers are beginning to complain that PR practitioners are sending out these horrendous blast emails that contain gushing prose, overembelashed copy and most importantly a lack of understanding as to… Continue reading Blacklisting PR pros


The editorial process

Tremendous piece here at Blogspotting on the differences in preparing a blog post versus a story for the print edition of BusinessWeek. Everyone - I mean everyone - who has ever written a blog sanctioned by a media outlet or tried to get a story into one should read this.

A Brief Digression

Google takes over the moon

Not really but this is pretty cool.

Movie Marketing Madness

Movie Marketing Madness: The Island

Oh my God, Michael Bay is back. We tried exiling him to the island of Elba after Armageddon. We tried spinning three times, throwing a shaker of salt over our shoulder and hoping he’d go away after Pearl Harbor. Unfortunately, like Michael Myers (or, for that matter, Mike Myers) he keeps coming back to prove… Continue reading Movie Marketing Madness: The Island

Movie Marketing Madness

Movie Marketing Madness: The Edukators

Three friends, two guys and a girl, run rampant through Germany terrorizing (in a playful, anarchistic type of way) the rich and society. The Poster Pretty cool. Yeah, it’s just the three leads, including Daniel Bruhl from Goodbye, Lenin, but it works. Kind of reminds me of an album cover more than a movie poster.… Continue reading Movie Marketing Madness: The Edukators

Movie Journal

Movie Journal: Million Dollar Baby

Now this is more like it. Clint Eastwood has once again shown all current and future actors how to get to the emotional core of a character but done it in a way that all but openly mocks trends current fashions in the film industry. Instead of quick cuts that amount to little but glancing… Continue reading Movie Journal: Million Dollar Baby

Movie Journal

Movie Journal: Sky Captain & The World Of Tomorrow

Not as bad as Elektra but still far from a satisfying cinematic meal. Again, there will be more on this later. I’m in the process of writing up my notes from taking a Movies on the Brain tour through these two.

Movie Marketing Madness

Movie Marketing Madness: 9 Songs

While on a flight across Antartica, a young man, played by Kieran O'Brien, thinks back on a relationship consisiting of primarily sex and music with a girl played by Margo Stilley. The Poster In the foreground of the first poster we see the underwear-clad rear end of a woman standing to left, from our point… Continue reading Movie Marketing Madness: 9 Songs