Social Customer Service Isn’t Exactly New

Guys, people are using social media to get airlines (and other companies) to more quickly respond to their complaints and The New York Times is…

Continue reading → Social Customer Service Isn’t Exactly New

Making Characters Uncomfortable

Yes, I’m participating in NaNoWriMo. We’ll skip, though, over the fact that it’s the same book I was unsuccessful in completing during last year’s NaNoWriMo…

Continue reading → Making Characters Uncomfortable

Experience Informs Management

In a recent interview, actor Ethan Hawke encouraged aspiring directors and filmmakers to go beyond the details of cinematography and other aspects of the job…

Continue reading → Experience Informs Management

Hot But Inexperienced

The gist of this story is that labels are so interested in signing and promoting bands and artists that have begun to gain some popularity…

Continue reading → Hot But Inexperienced

Media Awareness is Critical to Content Marketing

There’s been a lot of announcements recently about television advertising changing in various ways. I’m not necessarily talking about the kind of targeted, addressable ads…

Continue reading → Media Awareness is Critical to Content Marketing

Let Employees Direct Their Own Continued Education

There’s some decent thinking here in a post about the kinds of ways companies can focus their thinking around employee training. It’s a good conversation…

Continue reading → Let Employees Direct Their Own Continued Education

“Hey, Saw You Wrote About…”

OK, so let’s talk about this Tweet. https://twitter.com/PatrickCoffee/status/1061610745241264129 I understand where the PR practitioners who are sending the emails described in that excerpt are coming…

Continue reading → “Hey, Saw You Wrote About…”

Selling Fantastic Beasts: The Crimes of Grindelwald’

The marketing of Fantastic Beasts: The Crimes of Grindelwald is the subject of my latest recap at The Hollywood Reporter. s The wizarding world established…

Continue reading → Selling Fantastic Beasts: The Crimes of Grindelwald’

Work Dictates Usage

When you think about it, the advice shared here to limit social media usage to a half-hour each day in order to try and avoid…

Continue reading → Work Dictates Usage

What’s Stock Photo Guy Been Up To Recently – November 2018

It’s been a while since we checked in with our old friend, so let’s take a look at what he’s been up to and what…

Continue reading → What’s Stock Photo Guy Been Up To Recently – November 2018