Quick Takes: Content Marketing and Media News for 1/9/18

Media Look past the headline about how a Sinclair-dominated media world is worrisome to liberals (Sinclair has a well-documented conservative/libertarian POV it imposes across its…

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Quick Takes: Content Marketing and Media News for 1/6/18

The Big Story The death of brick-and-mortar retail is coming about because fashion and culture are curated and discoverable on social media now, not exclusively…

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Quick Takes: Content Marketing and Media News for 12/21/17

Media TicToc is the new breaking news channel from Bloomberg and Twitter, showing the latter is serious about being a media distribution platform. I have…

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Quick Takes: Content Marketing and Media News for 12/19/17

Today’s Must Read This is a great piece on the “other” tech bubble, the one that’s building up inside a Silicon Valley ecosystem that’s still…

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Quick Takes: Content Marketing and Media News for 11/28/17

Meetup, the popular event-organizing service, is being acquired by coworking company WeWork, like part of the latter’s plans to basically own or manage any sort…

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Study: Fortune 500 Gets Blogging Again

The University of Massachusetts Dartmouth Center for Marketing Research has released its latest analysis of social media usage in the marketing efforts of companies on…

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Quick Takes: Content Marketing and Media News for 11/16/17

Hoopla, which offers movies and TV shows (as well as e-books, audiobooks and more) on behalf of local libraries, is launching apps for Amazon Fire…

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Quick Takes: Content Marketing and Media News for 11/9/17

Instagram has made its branded content tagging tools available to more creators with high levels of engagement to make sure everyone is complying with required…

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Quick Takes: Content Marketing and Media News for 11/7/18

Interesting findings here that longer headlines on branded content have higher click-through rates. Perhaps because they’re more effective at quickly drawing the reader into the…

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Pew: How People Use One or More Social Networks For News

Pew last week released the results of a new study on which social media sites Americans were getting their news from. Those numbers are not…

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