It is with sadness that I have to announce I am leaving Bacon’s. I have very much enjoyed the exchanges I have had with all of you in this space, and I will miss it. However, I am sure that we will connect again sometime, somewhere in the blogosphere…
With my departure this Bacon’s blog will be discontinued until further notice. Of course the numerous other informational online resources of Bacon’s will remain in place, specifically the Bacon’s website and The Navigator, the company’s weekly newsletter.
Again, thanks for all of the good conversations and keeping me inspired.
I wrote this little “Seven Secrets” column for the Los Angeles Times. Check it out.
Seven Secrets to Movie Marketing Magic – Los Angeles Times
P.S.: Tom gives me a shout-out with a great post title: “Chris Thilk thinks he’s cool because he’s in the LA Times.”
For reasons that will soon be explained (one of which is a sick child) I’m clearing out the items I have marked as “bloggable” and starting fresh. Oy.
- In case you’ve been wondering what the billboards that just say “6-6-06” are promoting, it’s The Omen remake. It and other new releases in a variety of media are using that…ummm…unique date to market their wares.
- Speaking of The Omen, here’s the trailer.
- More spookiness in the form of the Lake House trailer.
- ComingSoon has some exclusive Akeelah & the Bee TV spots.
- AICN sneaks a peak at the early teaser poster for The Transformers.
- You really will need to take a moment after watching this new trailer for Bandidas. Take my word for it.
- Columbia has launched a new game playable on Blackberrys for R.V.
- Steve Johnson at the Tribune loves him some trailer mash-ups. I could do without them for a while.
- Arrested Development, if it were being promoted with Star Wars-type poster art.
- Nice piece from Steve Hall on how The Weinstein Co. – specifically their agency Deep Focus – is using YouTube to promote their movies.
- Jeffrey Wells has a look at a brief museum-type exhibit of poster art.
- Check out both the official website and trailer for Heart of the Game.
- Film Journal has an interesting feature up on the business behind creating movie trailers.
- The Secret Wars Reenactment Society is hilarious.
- More YouTube fun with this video that recuts “Buffy, the Vampire Slayer” clips so it looks like the show is a wacky, “Friends”-like sitcom. (HT to bro-in-law)
- Jeffrey Wells gets into the industry mindset that’s actually driving the new policy of not screening even the biggest of films for reviewers and journalists. Jeff knows what he’s talking about.
- Interesting story about the movie Coming Attractions.
- Brandon Routh as Superman appears in a new “got milk?” ad as part of the overall push for Superman Returns.
- Focus groups are really important.
- Mack-Daddy C adds a bit more to the earlier conversation about engaging bloggers to create buzz for a new movie. He also has a fantastic post about women rockers who use MySpace as part of their marketing efforts. That’s a definite must-read.
Fox Searchlight has hired Melissa Holloway as its new vice-president of publicity. Holloway had previously been at Lionsgate.
movie marketing, fox searchlight, lionsgate