Hoopla, which offers movies and TV shows (as well as e-books, audiobooks and more) on behalf of local libraries, is launching apps for Amazon Fire TV and Apple TV. Both Google and LinkedIn have launched new career search tools. Google has added information on companies including salary, job application choices and more to search results … Continue reading Quick Takes: Content Marketing and Media News for 11/16/17
Quick Takes: Content Marketing and Media News for 11/9/17
Instagram has made its branded content tagging tools available to more creators with high levels of engagement to make sure everyone is complying with required disclosure around paid relationships. Making that disclosure easier also has the benefit of encouraging more people to use Instagram for their content. Brand marketers are beginning to work with influential … Continue reading Quick Takes: Content Marketing and Media News for 11/9/17
Quick Takes: Content Marketing and Media News for 11/7/18
Interesting findings here that longer headlines on branded content have higher click-through rates. Perhaps because they’re more effective at quickly drawing the reader into the story? Google is deprecating old RSS feeds from Google News next month, taking a convoluted approach that involves discarding the old but offering new feeds without setting up redirects or … Continue reading Quick Takes: Content Marketing and Media News for 11/7/18
Pew: How People Use One or More Social Networks For News
Pew last week released the results of a new study on which social media sites Americans were getting their news from. Those numbers are not only insightful in and of themselves but also in regards to the ongoing conversation about what responsibility the companies operating those sites have to their role as news sources. Facebook … Continue reading Pew: How People Use One or More Social Networks For News
The One Thing Tech Companies Could Do To Fight News Manipulation
Facebook, Twitter, Google and other tech companies have been, and will continue to be, testifying before members of Congress about what the hell just happened. Specifically, lawmakers want to know how those platforms were used by foreign agents to disseminate false information both organically and through paid ads in the lead up to last year’s … Continue reading The One Thing Tech Companies Could Do To Fight News Manipulation
Quick Takes: Content Marketing and Media News for 10/27/17
The Content Marketing Institute is out with a new study that takes a look at the state of the industry. Basically people are feeling things are working better than they have in the past and it’s all going quite nicely, thank you very much. Apple is taking a conservative, at least in terms of subject … Continue reading Quick Takes: Content Marketing and Media News for 10/27/17
Quick Takes: Content Marketing and Media News for 10 /24/17
Facebook has downplayed their significance, but the fact remains it’s been testing a version of the News Feed that separates posts from publishers into a whole different section from updates from friends and family, with publishers able to buy their way into that “main” feed. Spotify is letting everyone know they have the data showing … Continue reading Quick Takes: Content Marketing and Media News for 10 /24/17
Quick Takes: Content Marketing and Media News for 10/20/17
Cool new functionality from Feedly, which lets you turn any Team Board, a collection of saved items you want everyone on your team to see, into an email newsletter. Publishers can now add a paywall to Facebook Instant Articles, but only on Android because Facebook and Apple couldn’t agree on terms. I’m super-interested in seeing … Continue reading Quick Takes: Content Marketing and Media News for 10/20/17
Quick Takes: Content Marketing and Media News for 10/17/17
Snap and NBCUniversal have partnered to create more original programming for the messaging platform, with the prolific Duplass Brothers helping to do so. I hope I’m not the only one who had never heard of the mobile app tbh, which is focused around positivity, before, because it just got acquired by Facebook, which apparently is … Continue reading Quick Takes: Content Marketing and Media News for 10/17/17
Quick Takes: Content Marketing and Media News for 10/13/17
Turns out Twitter can’t just delete single Tweets that violate its TOS, it can only suspend accounts. That doesn’t make how it seems to only apply those rules to high-profile accounts and not the army of vile, racist, sexist animals that bully women and people of color off the platform, but…no, actually that’s it. Facebook … Continue reading Quick Takes: Content Marketing and Media News for 10/13/17
