Snapchat’s Old People Hail Mary

In what has to be the silliest bit of news I’ve read in a while, Snap CEO Evan Spiegel says the key to getting Snapchat…

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Snapchat Opens Up User Content to Media Brands, But Something’s Missing

Repurposing user-generated content in marketing programs has been a practice since about a day after people started creating that content. Marketers quickly realized, all the…

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Quick Takes – Marketing and Media News for 2/13/18

I don’t have much to add to it but if you haven’t read this piece at Buzzfeed about the very real dangers we face from…

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Quick Takes: Content Marketing and Media News for 1/16/18

Media Crackle will rebrand itself as “Sony Crackle” because, according to the story, the company wants to leverage the power of the Sony name. That’s…

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Quick Takes: Content Marketing and Media News for 1/6/18

The Big Story The death of brick-and-mortar retail is coming about because fashion and culture are curated and discoverable on social media now, not exclusively…

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Quick Takes: Content Marketing and Media News for 12/21/17

Media TicToc is the new breaking news channel from Bloomberg and Twitter, showing the latter is serious about being a media distribution platform. I have…

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Quick Takes: Content Marketing and Media News for 12/19/17

Today’s Must Read This is a great piece on the “other” tech bubble, the one that’s building up inside a Silicon Valley ecosystem that’s still…

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Snapchat Overestimates Its Innovation

I keep reading Evan Spiegel’s vision statement for Snapchat and it keeps making less and less sense. I’m a fairly bright guy who’s been working…

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Quick Takes: Content Marketing and Media News for 11/30/17

Facebook’s move to offer a “breaking” label select publishers can use on their stories to help them be found in the News Feed is a…

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Quick Takes: Content Marketing and Media News for 11/28/17

Meetup, the popular event-organizing service, is being acquired by coworking company WeWork, like part of the latter’s plans to basically own or manage any sort…

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