Selling The Gentlemen

My latest marketing recap column for The Hollywood Reporter covers the campaign for STX’s The Gentlemen from director Guy Ritchie. STX has been selling the film as a violence-filled comedy that’s very on-brand for Ritchie, one where the veneer of polite society masks the seedy underbelly of the drug-selling underworld. The pic clocks in at … Continue reading Selling The Gentlemen

Movie Marketing Madness: Florence Foster Jenkins

Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. It's natural to have dreams, to have something we're aspiring to. We want to write a novel, we want to do something extraordinary or special. What makes the difference is the means to actually work toward, … Continue reading Movie Marketing Madness: Florence Foster Jenkins