My latest post at The Hollywood Reporter is a recap of the marketing campaign for Hustlers. The movie, tracking for… Read more Selling Hustlers
Productively Writing About Productivity
Well, it’s completed. For now. A year and a half ago I started writing about productivity. I wasn’t sure what… Read more Productively Writing About Productivity
Warner Bros. Goes Experiential For It Chapter 2
My latest post at Adweek is a deeper look at the Derry Canal Days experiential marketing event run by Warner… Read more Warner Bros. Goes Experiential For It Chapter 2
Selling It Chapter 2
My latest marketing recap at The Hollywood Reporter covers the campaign for It Chapter 2. With an 71 percent Fresh… Read more Selling It Chapter 2
Selling Angel Has Fallen
My latest post for The Hollywood Reporter is a recap of the marketing campaign for Angel Has Fallen. To sell… Read more Selling Angel Has Fallen
Selling Blinded By The Light
My latest marketing recap at The Hollywood Reporter covers the campaign for the Springsteen-inspired Blinded By The Light. The marketing… Read more Selling Blinded By The Light
Three Years
The end of June 2019 marked three years since I was let go from Voce Communications and embarked on a… Read more Three Years
Selling The Art of Racing in The Rain
My latest post at The Hollywood Reporter is a recap of the marketing for The Art of Racing in The… Read more Selling The Art of Racing in The Rain
Selling Hobbs and Shaw
My latest post for The Hollywood Reporter is a recap of the marketing campaign for The Fast and Furious Presents:… Read more Selling Hobbs and Shaw
Selling Once Upon A Time…In Hollywood
My latest post for The Hollywood Reporter is a recap of the marketing campaign for Quentin Tarantino’s latest opus, Once… Read more Selling Once Upon A Time…In Hollywood
