Study: Fortune 500 Gets Blogging Again

The University of Massachusetts Dartmouth Center for Marketing Research has released its latest analysis of social media usage in the marketing efforts of companies on…

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Quick Takes: Content Marketing and Media News for 11/16/17

Hoopla, which offers movies and TV shows (as well as e-books, audiobooks and more) on behalf of local libraries, is launching apps for Amazon Fire…

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Quick Takes: Content Marketing and Media News for 11/9/17

Instagram has made its branded content tagging tools available to more creators with high levels of engagement to make sure everyone is complying with required…

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Quick Takes: Content Marketing and Media News for 10/12/17

Not surprising that activewear and beauty brands are those most likely to engage in influencer marketing, but it is a bit shocking that 70% of…

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Content Marketing Updates for 8/25/17

A roundup of all the news you need to know about Snapchat, Anchor, Facebook and lots more.

Video is Everywhere, But Time and Money are Finite

Last week the news outlet Mic became the latest player to join the trend of laying off staff as part of a (clears throat) pivot…

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Pew Shows Facebook Keeps Getting Bigger, Young Women Rule on Social

There’s a new Pew Internet study that covers just how much U.S. adults - specifically those who are regularly online - are using social networks.…

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LinkedIn Adds Publishing Features

In its continued quest to be a full-fledged publishing platform and not just a social network, LinkedIn has introduced a set of new features and…

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LinkedIn Adds Conversion Tracking

LinkedIn wants to help advertisers prove return on investment and so is adding conversion tracking to the ads it displays. That tracking, which requires the…

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LinkedIn Ramps Up Mobile Search

LinkedIn is upping its search game, at least through the mobile app. You can now search for keywords in your own feed of updates, search…

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