Quick Takes: Content Marketing and Media News for 10/20/17

Cool new functionality from Feedly, which lets you turn any Team Board, a collection of saved items you want everyone on your team to see, into an email newsletter.

Publishers can now add a paywall to Facebook Instant Articles, but only on Android because Facebook and Apple couldn’t agree on terms. I’m super-interested in seeing what results from this as my guess is the casual reader isn’t interested in taking additional steps.

Twitter has a new team of brand strategists under the name “#Fuel” to help advertisers quickly create the 6-second video ads that are currently all the rage.

A new study shows mobile users are fans of video ads that offer some sort of reward or incentive for watching them. Ugh, these entitled millennials.

By Chris Thilk

Chris Thilk is a freelance writer and content strategist with over 15 years of experience in online strategy and content marketing. He lives in the Chicago suburbs.