Movie Marketing Madness: Burning Sands

The new Netflix original movie Burning Sands takes us inside Hell Week, that period where anything goes as college fraternities bring out all their cruelty on new pledges. The movie follows Zurich (Trevor Jackson), a pledge at a frat at a prestigious and primarily black college. Zurich is torn, though. While he wants to belong … Continue reading Movie Marketing Madness: Burning Sands

Movie Marketing Madness: I Don’t Feel At Home in This World Anymore

Ruth (Melanie Lynskey) is depressed in the new movie I Don’t Feel At Home In This World Anymore. She doesn’t seem to be going anywhere in her life and sees everyone around her acting like complete self-centered jerks. One day she snaps after her home is burglarized and her grandmother’s silver is stolen along with … Continue reading Movie Marketing Madness: I Don’t Feel At Home in This World Anymore

Movie Marketing Madness: Mascots

Writer/director Christopher Guest is back with his latest comedic fictional documentary (I’m no longer using *that* word), Mascots. Like some of his previous movies, this one dives into a very specific if largely fictionalized niche community to profile the people who feel passionate about a particular interest. In this case, it’s the world of competitive … Continue reading Movie Marketing Madness: Mascots

Netflix and Amazon Have Different Approaches to Official Websites

The big story from the last couple years of film festivals has been the acquisition spree both Amazon and Netflix have been on as the nab movies they think will attract new subscribers to their streaming services. The two companies have very different approaches to distribution, though. While Netflix has announced a new partnership for … Continue reading Netflix and Amazon Have Different Approaches to Official Websites

Movie Marketing Madness: Other People

Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. David (Jesse Plemons) has returned home to Sacramento to take care of his mother, who is dying of cancer in the new movie Other People. He’s been in New York City for a while now, trying … Continue reading Movie Marketing Madness: Other People

Movie Marketing Madness: The Little Prince

Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. Having a plan can be a good thing. It gives you something to strive for, goals to work toward. You can't drive or get anywhere, especially somewhere you've never been, without a map to help you … Continue reading Movie Marketing Madness: The Little Prince