There’s a Massive Untapped Market for Subscription Video Games

The last couple years have brought several conversations around the potential of video game streaming services. Not Twitch-like streaming, which is about broadcasts and sharing game play but having subscription-based access to video games you yourself are playing. As Sara Fischer at Axios recently summarized, all the major tech companies are in some phase of … Continue reading There’s a Massive Untapped Market for Subscription Video Games

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Google Wants to Manage the Open Web

One of the key revelations in the last week or so has been that technology companies are not necessarily our friends when it comes to the best interests of society as a whole. As someone pointed out, the oligarchy of Google, Facebook and Apple have taken on the roles of gatekeeper for each other, occasionally … Continue reading Google Wants to Manage the Open Web

Google Rebrands Feed, Retains All Its Problems

Last year Google introduced Feed, a personalized feed of news and updates appearing below the main search bar within the Google mobile app. I took issue with that at the time, specifically calling out how it was another example of a company feeling it knew better than the individual what someone might be interested in … Continue reading Google Rebrands Feed, Retains All Its Problems

Technology Companies Think We’re Too Dumb to Have Control

I do most all of my writing and management within Google Drive. That’s where I write most all of my blog posts, where the spreadsheets that include my editorial calendars are stores and where I keep presentation decks for reference later. It’s a great tool, especially in how it allows for offline editing that’s backed … Continue reading Technology Companies Think We’re Too Dumb to Have Control

Data Isn’t Knowledge

There’s an ad campaign from Google I’ve seen quite a bit lately, mostly via Captivate’s in-elevator video package, promoting Google Cloud. The ad is tied to March Madness, showing basketball players on the court and asking if you know certain stats about the team and its players. It’s not aimed at fans but is geared … Continue reading Data Isn’t Knowledge

Google Buys Tenor, So Let’s Drop the Facade

When it comes to GIF repositories there are two major players (putting Tumblr aside since that’s not it’s main purpose...though it kind of is): Giphy and Tenor. Both have worked over the last few years to position themselves as the ultimate warehouse for all your GIF needs, working with media companies to create corporate profiles … Continue reading Google Buys Tenor, So Let’s Drop the Facade

Quick Takes – Marketing and Media News for 3/22/18

More on the Facebook/Cambridge Analytica scandal: At a time when the EPA and other governmental agencies are following conservative directions to strip power from regulatory agencies (if not dismantle them outright) it seems unlikely calls for a digital protection agency or updates to copyright law will be heeded. If politicians don’t believe their needed for … Continue reading Quick Takes – Marketing and Media News for 3/22/18

Can We Still Trust Google?

Announced to great fanfare recently, the Google News Initiative was positioned by the company as a single umbrella for all its various publisher-centric programs and efforts. It would bring together things like AMP Project, Google News Lab and more while also containing a new program aimed at combating the rise of misinformation online, partnering with … Continue reading Can We Still Trust Google?

Quick Takes – Marketing and Media News for 3/20/18

It’s hard to top a story like that involving Cambridge Analytics and Facebook. There are all sorts of things going on here, but these seem to be the key points: Cambridge had a contract with a Russian oil company (many of which are controlled to some extent by government officials) that seemed oddly interested in … Continue reading Quick Takes – Marketing and Media News for 3/20/18

Quick Takes – Marketing and Media News for 2/13/18

I don’t have much to add to it but if you haven’t read this piece at Buzzfeed about the very real dangers we face from technology that allows reality to be manipulated in scary ways, you need to do so right damn now. Similarly, Wired has a report on the upheaval within Facebook in the … Continue reading Quick Takes – Marketing and Media News for 2/13/18