According to the company, 80% of Snapchat users create posts at restaurants, which is one reason behind the Context Cards it recently announced that allow people to leave - and then find - tips and comments on eateries. Recode has more numbers on popular locations. Publishers are preparing for the day (likely coming soon) when … Continue reading Quick Takes: Content Marketing and Media News for 10/23/17
Quick Takes: Content Marketing and Media News for 10/5/17
No one - neither the media or the public - benefits from one in five reporters living in either New York City, Washington, D.C. or Los Angeles. Facebook will provide more context on a publisher whose news story is shared in the News Feed, an effort to educate the public, fight off fake news and … Continue reading Quick Takes: Content Marketing and Media News for 10/5/17
Questions Persist Around Social Commerce
New from me at Voce: We all know, as marketing professionals, that social commerce is going to play a larger and larger role in our content marketing mix. Most of the major social networks have rolled out some sort of “Buy Now” button and it’s likely only a matter of time before the holdouts like … Continue reading Questions Persist Around Social Commerce
Social Shopping and E-Commerce News Catch-Up: 8/28/08
There's a new review service in town. David Binkowski points to Blippr, a site that collects product reviews that are 160 characters in length or less. As David says, that limit forces the reviews to be relevant and concise and not get weighed down by too much opinion. I'm not completely sold on this sort … Continue reading Social Shopping and E-Commerce News Catch-Up: 8/28/08