Desierto I'm not sure what happened that had me writing a full campaign recap for this movie back in February, but the movie is apparently coming out in October and so a new trailer has popped up promoting that. The Shallows Anne Thompson at Indiewire talked to two industry vets who were involved with selling … Continue reading Picking Up the Spare: The Shallows, Desierto
Movie Marketing Madness Recap: 3/4/16 New Releases
Desierto The campaign, which isn’t full-throated by any regard, sells a movie that tries to boil down an issue that’s generated so much controversy to a more human one by presenting an extreme, taking the fiery rhetoric of one side of the argument and presenting it’s ultimate fantasy of a lone right-thinking individual and contrasting … Continue reading Movie Marketing Madness Recap: 3/4/16 New Releases
Movie Marketing Madness: Desierto
Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. We are at an…interesting moment in the debate about immigration in the U.S. For years it's clearly been an issue that needs to be addressed in some way or another since the tide shifted from those … Continue reading Movie Marketing Madness: Desierto
Before The Show: The Hateful Eight 1/9/16
Whole lot of crickets in the audience for just about all these trailers. There were some scattered reactions to Deadpool, but that was about it. Also, if the movie is 2:47, maybe cut the trailer load down to four or five tops. Desierto https://www.youtube.com/watch?v=VEt8Mhya3vI Hail Caesar https://www.youtube.com/watch?v=kMqeoW3XRa0 Brothers Grimsby https://www.youtube.com/watch?v=S-xWokFJztY 13 Hours https://www.youtube.com/watch?v=4CJBuUwd0Os Jane Got … Continue reading Before The Show: The Hateful Eight 1/9/16