Ugh with the Snapchat

Nothing will turn young people off to Snapchat more than an inundation of marketing messages. The time to put these together has to be huge and I’m honestly not sure what the end game is here.

During this holiday season, Karmaloop is using a healthy dose of YouTube and Snapchat to reel in sales. Before getting into the specifics, let\’s look at the foundation that\’s been laid for the brand\’s social-video aims.

via YouTube and Snapchat Are Key to Millennial-Focused Retailer’s Holiday Plan | Adweek.