A Noodle-Centric Next Chapter

Some personal news.

Throughout the last nearly four years, my job situation has been..fluid. There’s been freelance work, contract work, retail work and just about everything else you can imagine. I’ve managed social media programs, written white papers, edited email newsletters and slung more than a few lattes over that time.

Now it’s time for the next thing.

Back in February I started doing part-time contract work for GoNoodle, a children’s entertainment company. Now I’m happy to say I’ve accepted an offer to become that company’s full-time Manager, Content Programming.

My short time already at GoNoodle has been wonderful. I’ve met some smart people who have accepted me with open arms, even as I ask “OK, but why?” several dozen times a day. They’ve welcomed my input and experience and put up my Slack GIFs.

Champs-Squatchy

So what will I be doing in this role?

  • Deciding which content is published to the GoNoodle homepages
  • Testing various theories and hypotheses regarding what makes content popular
  • Organizing existing content and participating in planning new material
  • Managing the priorities of other departments and putting them all in the content funnel

And, of course, showing off my Jordan-strong Slack GIF game.

One of the things that attracted me to GoNoodle was a desire to do something a little more meaningful with my career. Thankfully I’ve rarely been asked or required by any employer or client to do anything directly contrary to my values, but a company whose goals are childhood fitness, compassion and empathy for your friends and neighbors as well as educational success was just what I had been looking for.

Another element that led me to say “Yes, yes, a thousand times yes” was actually the same thing that brought me into the company in the first place: The chance to work with Jason James again.

Jason was my primary day-to-day contact when I was at Voce and he was at DC Entertainment from late 2011 to about the end of 2015, before he moved on to other opportunities. He and I, along with the rest of the Voce team, quickly found we shared sensibilities and perspectives, challenging while also completely supporting each other. Working with him was a blast.

So when I returned his out-of-the-blue call and he explained how he had recently joined GoNoodle and was looking for someone he trusted to come in and run the department he was overseeing, I couldn’t jump on board fast enough, especially after learning more about his mission.

You can read more about GoNoodle and its mission in this post from KC Estenson when he joined as the company’s new CEO in 2018. And here’s the story from earlier this year when Jason was brought on to head content strategy and programming.

This is obviously an unusual time, and being offered a full-time position in the midst of an economy-shattering pandemic was the furthest thing from my mind. I’m thankful for the opportunity and hope this will be the beginning of a long relationship with the company.