Good on ESPN Nice to see Bill Simmons, The Sports Guy, getting the recognition he deserves.

Misc Marketing, Movie Marketing

Disney extends loyalty program from home video to the movie theater

Disney has expanded the reach of its "Disney Loyalty Rewards" program outside of just the home video market to now include theatrical releases. Currently the program gives members points and perks for each Disney Home Video purchase they make. Those rewards range from points to be used for future purchases to access to exclusive promotional [...]