The Australian import Girl Asleep didn’t receive a huge campaign, at least not here in the U.S. And what there was seemed intent on selling it as being spiritually akin to Wes Anderson’s tone and style, albeit with more of a fantasy twist. Unfortunately there’s not much more to it than that. Bethany Whitmore plays…… Continue reading After the Campaign: Girl Asleep
Tag: girl asleep
MMM Recap: 9/9/16 New Releases
Girl Asleep There’s not a whole lot going on here, but it does kind of work. The campaign leans a bit heavily on selling the quirk of the story…Actually, that’s not true. The quirk is fine. I think where the U.S. campaign goes too hard in the paint is trying to align with movie as…… Continue reading MMM Recap: 9/9/16 New Releases
Movie Marketing Madness: Girl Asleep
Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. Greta Driscoll (Bethany Whitmore) is about to turn 15 in Girl Asleep, the new movie coming from Australian director Rosemary Myers. But Greta wants nothing to do with growing up, preferring to stay safely ensconced in…… Continue reading Movie Marketing Madness: Girl Asleep