After the Campaign: Lion

When I wrote about the marketing of Lion last year I thought it made a decent emotional appeal to audiences who were looking to have themselves a good cry at the theater. I wasn’t wrong. The story follows Saroo, a young boy in India who becomes separated from his older brother on a train platform.…… Continue reading After the Campaign: Lion

After the Campaign: Guardians of the Galaxy Vol. 2

As Guardians of the Galaxy Vol. 2 was being sold last month the emphasis seemed to be on the goofy antics of the ragtag crew of space pirates and outlaws that we’d met in the first movie. The campaign focused squarely on the adventures they got into, all of which was accompanied by a dozen…… Continue reading After the Campaign: Guardians of the Galaxy Vol. 2

After the Campaign: Tiny Furniture

Finally, almost five years after it came out, I’ve watched Tiny Furniture. While I’m certainly aware of star/writer/director Lena Dunham I have to admit I’ve never watched an episode of “Girls” and am largely familiar with her work only by reputation. In the movie Dunham plays Aura, a young woman who’s just graduated college and…… Continue reading After the Campaign: Tiny Furniture