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Tag: brand reputation

January 28, 2019January 27, 2019 Chris Thilk marketing

“Brand Safe” Has Never Been a Thing

Last week AT&T made headlines when it was revealed it would once more be advertising on YouTube, something it hadn’t done in two years after discovering to its great dismay and shock that those ads might be appearing alongside offensive - or at least questionable - material. The company had decided that YouTube had addressed … Continue reading “Brand Safe” Has Never Been a Thing

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a lot has happened with online media in the last 20 year. i’ve seen most of it.

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