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- An eMarketer study shows over one-third of teens, especially girls, don’t think they could go even one day without their mobile devices.
- Publishers have a lot of problems to deal with if they want to increase video load times, but little incentive to do so because it’s all those ads that are causing them.
- Older audiences are more open to the brand advertising that’s becoming a big part of the Snapchat experience than younger audiences.
- The size of Facebook’s code on the average website is enough of an issue, but what it does and how many other similarly-huge chunks of code are also present create some issues.
- YouTube has introduced new live-streaming functionality that’s specifically designed to accommodate e-sports broadcasts.
- LinkedIn has launched its own Audience Network to extend the reach of ads to other sites.
- Musical.ly seems to be having issues cashing in on its success, particularly among teen girls, due in large part to the lack of a dedicated sales team and sky-high ad rates that turn buyers off.
- YouTube is both the social platform teens use most often according a Forrester study and the one they feel is too overloaded with ads.
- According to the Wall Street Journal, Facebook is planning on spending up to $1 billion on the production of original video content next year.
- The FTC has settled with a couple of high-profile video game influencers over failure to disclose they owned a company it turns out they owned.
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