Movie Marketing Madness: By The Sea

There are few films more profoundly disturbing than Who’s Afraid of Virginia Wolfe. At least to those who are married or in long-term relationships. The portrait of a marriage whose facade is beginning to crumble with disastrous, if sometimes hilarious, consequences is just rough to watch. Even putting aside Wolfe, the idea of marriages and … Continue reading Movie Marketing Madness: By The Sea

Movie Marketing Madness: Steve Jobs

What kind of people become the subject of movie biopics? Geniuses and villains. We want to see what drives people, whether they’re using their unique talents and gifts but don’t necessarily discriminate between stories where they’re using those gifts for good or for ill. What’s important is that these people are exceptional. We want to … Continue reading Movie Marketing Madness: Steve Jobs