Movie Marketing

MMM Recap: Week of 1/6/17 New Releases

A Monster Calls While there’s no real sense of continuity or consistency to the campaign – the site is much different than the trailers in look and feel, despite some similar elements – that’s alright since the whole thing is more about creating a sense of emotion than anything else. On that note the campaign [...]

Advertising Marketing PR, Movie Marketing, Movie Marketing Madness, Online, Print, Social Media, Television

Movie Marketing Madness: Underworld: Blood Wars

Kate Beckinsale is back as Selene the death dealer in Underworld: Blood Wars, the fifth installment in the Underworld franchise that began all the way back in 2003. It’s been four years since the last movie and while it’s hard to say that the general populace has been clamoring for more, the movies have generally [...]