the walk – Chris Thilk

October 25, 2016October 24, 2016 Chris Thilk After the Campaign

After the Campaign: The Walk

When I wrote about the campaign for The Walk earlier this year I was struck by the emphasis in the marketing on the spectacle of the movie. Most everything about the push played up the big visuals and the amazing sequences that would be on display in this fictionalized retelling of the story of Philippe … Continue reading After the Campaign: The Walk

September 30, 2015September 30, 2015 Chris Thilk marketing, Marketing Recap, Movie Marketing

Movie Marketing Madness: The Walk

We all have different things that get our adrenaline pumping. I, for instance, get no kick from champagne. Mere alcohol doesn’t, you know, thrill me at all. But I get really excited as a roller coaster hits the top of the peak and the ride is suspended in zero gravity for a split second. I … Continue reading Movie Marketing Madness: The Walk

September 21, 2015September 21, 2015 Chris Thilk Before the Show, Movie Marketing

Before The Show: Black Mass

Here are the trailers that played in front of the Saturday showing of Black Mass I went to: Secret In Their Eyes Bridge of Spies Legend The Martian The Walk Creed Our Brand Is Crisis