Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. It seems we sometimes build up our heroes for the express purpose of later being able to tear them down, or at least watch as they self-destruct under their own power. It’s always been like this … Continue reading Movie Marketing Madness: The Program
Movie Marketing Madness: Macbeth
Shakespeare isn’t hard. At least it doesn’t have to be. Despite decades of it being held up as something hugely intimidating in high school English classes, the writer’s plays are sonnets are just words. They have their own rhythm, to be sure, but every writer does. The trick, I learned in college while being in … Continue reading Movie Marketing Madness: Macbeth