Picking Up the Spare: Snowden, A Bigger Splash, War Dogs

Snowden Open Road's head of marketing talks to The Wrap about how the movie was being sold as a thrilling story, not something meant to spur debate about political issues. I kind of agree with this, but think there's no way you can put the main character's name on the title and have Oliver Stone … Continue reading Picking Up the Spare: Snowden, A Bigger Splash, War Dogs

MMM Recap: 9/16/16 New Releases

Mr. Church The marketing push here focuses squarely on Murphy and his performance. That makes sense because he’s the biggest star in the movie and without a bit of “Oh, haven’t seen him in a while” curiosity from the audience this is just another mid-level independent drama that can’t compete at the multiplex with the … Continue reading MMM Recap: 9/16/16 New Releases

Movie Marketing Madness: Snowden

Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. The story of Edward Snowden, the former NSA tech who made headlines for exposing what the agency was up to in terms of monitoring law-abiding U.S. citizens before fleeing the country to avoid prosecution, is now … Continue reading Movie Marketing Madness: Snowden

Before The Show: Spotlight 1/23/16

Knight of Cups https://www.youtube.com/watch?v=SI2j1FHCjtM Hail Caesar (I would have loved it if they had played the second spot) https://www.youtube.com/watch?v=kMqeoW3XRa0 Midnight Special https://www.youtube.com/watch?v=oVgxxdu-gJc Triple 9 https://www.youtube.com/watch?v=JzUtr5sjRvU Snowden https://www.youtube.com/watch?v=uMCgjrq1Ohk