When Passengers was being sold to audiences last September it was billed as being a romantic comedy in space, with a bit of tension built in because of course problems come up. To recap, Chris Pratt plays Jim, one of 5,000 people aboard a massive starship heading to a colony planet. When something goes wrong…… Continue reading After the Campaign: Passengers
Tag: passengers
Key Art, Key Changes: Fences, Collateral Beauty, Passengers
Fences It’s a different image being used but it’s the same idea. The theatrical poster featured Washington and Davis looking off into the distance like they’re sitting on a bench in the backyard or something and was in black-and-white. For the home video release they’re shown in more of a loving embrace, the two laughing and…… Continue reading Key Art, Key Changes: Fences, Collateral Beauty, Passengers
MMM Recap: Week of 12/23/16 New Releases
Sing It’s a decent campaign. As I’ve mentioned the movie repeatedly here it’s worth recapping just how much the fact that this is the second “city full of talking animals” movie this year and how much that may impact the fortunes of this one. While there’s certainly a different value proposition in the story –…… Continue reading MMM Recap: Week of 12/23/16 New Releases
Movie Marketing Madness: Passengers
Space travel and exploration has long captivated audiences, including recent movies such as Interstellar, Gravity and more. The latest to attempt to capture the imagination of the moviegoing public is Passengers, starring Chris Pratt and Jennifer Lawrence. The two play Jim Preston and Aurora Dunn, just a couple of the thousands of occupants of Starship…… Continue reading Movie Marketing Madness: Passengers