It’s not easy to sell American movie-going audiences on a story of a historical event many have no prior awareness of set in a far-off country they may not be able to find on a map. That’s exactly the challenge facing The Promise, coming out this week. The story, set in 1914 just as World … Continue reading Movie Marketing Madness: The Promise
Movie Marketing Madness: Before I Fall
Director Ry Russo-Young is back with this week’s new release Before I Fall. Based on the book of the same name, the story follows Samantha (Zoey Deutch), a young girl with a close group of friends and a pretty good life going for her. One night she and her friends are invited to a party … Continue reading Movie Marketing Madness: Before I Fall
Movie Marketing Madness: Bleed For This
This week’s new release Bleed For This is the second boxing movie based on a true story to come out in the last few months, following the under-performing Hands of Stone, which came out just this past August. This one, though, amps up the drama with its story of a fighter who overcomes the odds … Continue reading Movie Marketing Madness: Bleed For This
Movie Marketing Madness: Snowden
Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. The story of Edward Snowden, the former NSA tech who made headlines for exposing what the agency was up to in terms of monitoring law-abiding U.S. citizens before fleeing the country to avoid prosecution, is now … Continue reading Movie Marketing Madness: Snowden
Movie Marketing Madness: Triple 9
Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. There’s no cop Hollywood loves more than the ethically suspect cop. It’s a tradition that runs at least as far back as Claude Rains’ Captain Louis Renault in Casablanca, who was so shocked to find gambling … Continue reading Movie Marketing Madness: Triple 9
Movie Marketing Madness: Spotlight
Journalism is a powerful thing. That’s something we may be forgetting in the age of click-bait and investigative reporting that’s more about shocking the public with stories that focus more on the reporter than the subject. But journalism can bring down governments and other leaders. It can positively impact society in meaningful ways. It can … Continue reading Movie Marketing Madness: Spotlight
Movie Marketing Madness: Rock the Kasbah
We all have our “peak” years. They’re our most productive, our most creative, our most interesting. They’re where we do the best work, live our best lives and hopefully get the attention that comes with that kind of effort. Sometimes that comes when we’re young and hungry, sometimes it’s when we’re older and wiser about … Continue reading Movie Marketing Madness: Rock the Kasbah
Chris Thilk 