Chris Thilk Movie Marketing, Picking up the Spare

Picking Up The Spare: My Big Fat Greek Wedding 2, Batman v Superman

My Big Fat Greek Wedding 2 A sponsored post for the movie - actually for Windex that used the movie as a hook - on Buzzfeed became the center of a conversation in media circles when the AP Tweeted the post without Buzzfeed’s consent and without clarification that it was an ad. While it’s not … Continue reading Picking Up The Spare: My Big Fat Greek Wedding 2, Batman v Superman

Chris Thilk Marketing Recap

Movie Marketing Madness Recap: 3/25/16 New Releases

I Saw The Light ...the campaign sells a movie that doesn’t sugarcoat some of the problems Williams went through in his short but prolific life. Sure, it still presents him as a man who was heralded as a genius both while and after he was alive, but the marketing shows that the ways he fell … Continue reading Movie Marketing Madness Recap: 3/25/16 New Releases

Chris Thilk marketing, Marketing Recap, Movie Marketing, Social Media

Movie Marketing Madness: My Big Fat Greek Wedding 2

Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. I’m always a bit surprised when something is labeled a “surprise hit.” All movies - or at least most - are, presumably, released in the hopes and with the expectation that they will appeal to enough … Continue reading Movie Marketing Madness: My Big Fat Greek Wedding 2