MMM Recap: 9/16/16 New Releases

Mr. Church The marketing push here focuses squarely on Murphy and his performance. That makes sense because he’s the biggest star in the movie and without a bit of “Oh, haven’t seen him in a while” curiosity from the audience this is just another mid-level independent drama that can’t compete at the multiplex with the … Continue reading MMM Recap: 9/16/16 New Releases

Movie Marketing Madness: Mr. Church

Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. After too long an absence - and an even longer drought since his last movie of any real, objective quality - Eddie Murphy is back on the big screen in Mr. Church. Not a wacky comedy … Continue reading Movie Marketing Madness: Mr. Church