Movie Marketing Madness: Transformers: The Last Knight

[downs entire whiskey sour] Well, the Transformers are back, once more in the hands of director Michael Bay. It’s been 10 years since he first brought the big freaking robots to the big screen, with this being the fifth film in the franchise. Now the Bayhem is unleashed once again in Transformers: The Last Knight, … Continue reading Movie Marketing Madness: Transformers: The Last Knight

Movie Marketing Madness: Deepwater Horizon

The last 40 years have seen an untold number of man-made ecological disasters of all sizes and impacts. One of the biggest of the last several years is when an oil rig in the Gulf of Mexico suffered a major disaster and spilled billions of gallons of oil into the sea, a story that’s now … Continue reading Movie Marketing Madness: Deepwater Horizon

Movie Marketing Madness: Daddy’s Home

“Family” is more of a fungible term now than it ever really has been. It can mean a mom, dad and any number of kids. It can mean a single parent with his or her kids. Basically take any combination of men, women, children and pets, mix them up, account for sexual orientation and gender … Continue reading Movie Marketing Madness: Daddy’s Home