MMM Recap: 10/7/16 New Releases

The Late Bloomer OK, nothing too innovative or groundbreaking here. The studio knows it has a sophomoric sex comedy on its hands and so is doing what it can to lean into that. So the campaign plays up the juxtaposition of all of these life events that are totally normal at 12 or 13 years … Continue reading MMM Recap: 10/7/16 New Releases

Movie Marketing Madness: The Late Bloomer

  Charlie (Paul Wesley) is a successful motivational speaker with a best-selling book and a series of seminars around the topic of redirecting sexual energy in The Late Bloomer. He seems to have no interest in sex and so, because he doesn’t fit into a societal stereotype, people assume he’s gay, though he’s not. He … Continue reading Movie Marketing Madness: The Late Bloomer