Movie Marketing Madness: Despicable Me 3

Universal and Illumination are back for another go around with Despicable Me 3, the second sequel in the surprisingly successful franchise that also spun-off Minions a couple years ago. As we saw by the end of the last movie Gru (voiced by Steve Carell) is now working for the good guys, having given up his … Continue reading Movie Marketing Madness: Despicable Me 3

Movie Marketing Madness: Masterminds

David Ghant (Zach Galifianakis) is pretty content with his life as a security guard for an armored car company. It’s not thrilling, but it works for him. That is, it works for him until Kelly (Kristen Wiig), a coworker he has a crush on and has been flirting with, proposes to him that they steal … Continue reading Movie Marketing Madness: Masterminds

Movie Marketing Madness: Sausage Party

Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. Have you ever, like, pondered your existence man? I mean ever actually thought about why we're here and what it all means? Cause I heard once that you can fit the entire universe in a speck … Continue reading Movie Marketing Madness: Sausage Party

Movie Marketing Madness: Ghostbusters

Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. There’s this notion - I think it first really came up in 1999 when the Star Wars Prequels were released - that something new that’s an extension of what you loved as a child can ruin … Continue reading Movie Marketing Madness: Ghostbusters

Movie Marketing Madness: Zoolander 2

Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. If there’s anything I’m an expert on (outside of social media content marketing of course) it’s the struggle of being really, really good looking. It’s something that has impacted my life in many and various ways … Continue reading Movie Marketing Madness: Zoolander 2

Movie Marketing Madness: Nasty Baby

Kristen Wiig’s career is very interesting to me. On the one hand she seems ready to go back to “Saturday Night Live” as a guest-host or just because a friend has asked her to at a moment’s notice. On the other, the movie choices she often makes seem designed to distance herself from her “SNL” … Continue reading Movie Marketing Madness: Nasty Baby