In my campaign review for House of Wax back in 2005 I wrote: The trailers showed what they needed to show and work alright considering their target audience. I was surprised to see, though, that they didn’t play up Hilton’s role a tad more. The curiosity to see her bomb on-screen is going to drive … Continue reading After the Campaign: House of Wax
Selling House of Wax
You can read my full recap of the marketing campaign for House of Wax at FilmThreat. “House of Wax” is the latest in a trend – that’s been going on forever it seems – that basically follows the following formula. 1. Take existing classic horror property. 2. Plug in hot young stars with perfect skin who are … Continue reading Selling House of Wax
House of Wax Podcast
HOUSE OF WAX Worst. Five minutes. Ever. So I listened to Paris Hilton's podcast which is (at least it's supposed to be) part of the marketing push for her upcoming flick House of Wax. There's only one problem: IT HAS NOTHING TO DO WITH THE FRIGGIN' MOVIE! Here's a quick run-down of the contents of … Continue reading House of Wax Podcast
Chris Thilk 