Rough couple days for the media, mostly because the rules have been thrown out. Over the last few weeks a bruhaha has been bubbling around Substack, the hot new email publishing tool that allows writers to charge subscription fees to readers. The substance of that is nicely summarized by Annalee Newitz: Substack is not merely … Continue reading editors, blogging and platform/publishing confusion
Quick Takes: 9/9/05
I'm not surprised at all that most companies don't have policies for employee blogging. I think they not only need to develop some on blogs that touch on them or their policies but also other non-related blogs their employees are writing for.With the rise of RSS landing pages are going to become more and more … Continue reading Quick Takes: 9/9/05
The value of measuring blogs
First off, I agree with KD Paine's assertion that to some companies blog-monitoring/measurement is completely unnecessary. The problem I have is with how revolutionary some people think her statement is. It's as if she's attacking some sacred principle or shouting that the emporer does not in fact have clothes.The decision to monitor a media or … Continue reading The value of measuring blogs
Quick Takes: 8/29/05
According to a survey RSS use is on the rise among key influencers. To anyone who's been paying attention for the last year at least this should come as a no-brainer. For anyone who hasn't, now's the time to start paying attention to this.Over at AdJab I noted how IDG Entertainment had started an ad-supported … Continue reading Quick Takes: 8/29/05
Quick Takes: 8/22/05
I'd be more excited about the L.A. Times move toward podcasting, but the fact is the podcast is the only part of the website there's an RSS feed for. As my grandma used to say, come in or stay out but shut the damn door already. Even more rational for Microsoft's proposed shift away from … Continue reading Quick Takes: 8/22/05
Quick Takes: 8/16/05
It's been a while but thought I would try and relaunch this feature. Of course Microsoft wants to rename RSS: They didn't invent it but they need - I mean need - to make it their own in order to claim ownership and get everyone to use it. If people who aren't using it now … Continue reading Quick Takes: 8/16/05
Ignoring the surveys
Let's not make too much of the latest study by Forrester Research stating only 6% of Americans have read blogs and only 2% use RSS. Give it two weeks and someone else will come out saying 25% of Americans have created their own podcast or that 70% of the state of Rhode Island subscribes to … Continue reading Ignoring the surveys
The editorial process
Tremendous piece here at Blogspotting on the differences in preparing a blog post versus a story for the print edition of BusinessWeek. Everyone - I mean everyone - who has ever written a blog sanctioned by a media outlet or tried to get a story into one should read this.
The PR tool set
I've been thinking about this for a while now. What tools should a public relations practitioner have at their fingertips? I'm not talking about basics like the ability to write. I'm talking about actual tools to use. The press release. I don't care what Steve Rubel or others think, the press release - or at … Continue reading The PR tool set
Great minds think alike
This past Monday's edition of For Immediate Release included a comment by Sebastion Keil. Sebastian is a blogger/PR practitioner who was looking for input on launching a blog for a car rental agency he works for. The idea had been floated in a meeting of the CEO blogging as well as including posts from the … Continue reading Great minds think alike
