editors, blogging and platform/publishing confusion

Rough couple days for the media, mostly because the rules have been thrown out. Over the last few weeks a bruhaha has been bubbling around Substack, the hot new email publishing tool that allows writers to charge subscription fees to readers. The substance of that is nicely summarized by Annalee Newitz: Substack is not merely … Continue reading editors, blogging and platform/publishing confusion

Creators to Social Media Platforms: We Were On A Break!

Everyone needs some time off now and again. Social media influencers, it seems, are increasingly deciding to log off for a bit, burnt out by the time and effort needed to keep up with the schedules they’ve established for publishing new material. They know that doing so is filled with risks, as whatever success they’ve … Continue reading Creators to Social Media Platforms: We Were On A Break!

Remember To Focus on Function, Not Form With Branded Content

As has often been the case on a number of different topics, I can’t help but read this story about how branded podcasts have taken off and really resonated with listeners and not think that the content industry continues to suffer from a terminal case of platform myopia. Branded podcasts, it seems, are the new … Continue reading Remember To Focus on Function, Not Form With Branded Content

My History of Live Event Blogging and Social Media Coverage

The other day I had a conversation with someone who was interested in hiring me for a freelance gig. He’d reached out and we’d traded a few messages when he asked something along the lines of the following: So, do you have any experience with live-blogging? Yeah...you could say that. “Live-blogging,” for those of you … Continue reading My History of Live Event Blogging and Social Media Coverage

The value of measuring blogs

First off, I agree with KD Paine's assertion that to some companies blog-monitoring/measurement is completely unnecessary.  The problem I have is with how revolutionary some people think her statement is.  It's as if she's attacking some sacred principle or shouting that the emporer does not in fact have clothes.The decision to monitor a media or … Continue reading The value of measuring blogs