Categories
marketing Social Media

Creators to Social Media Platforms: We Were On A Break!

Everyone needs some time off now and again. Social media influencers, it seems, are increasingly deciding to log off for a bit, burnt out by the time and effort needed to keep up with the schedules they’ve established for publishing new material. They know that doing so is filled with risks, as whatever success they’ve […]

Categories
Blogging Media

Let’s Get Back to Owned Media

“Should We Replace Facebook with Personal Websites?” I had to audibly sigh when I saw that Vice headline considering Facebook (and other social network platforms) are what replaced personal websites in the first place. Back before status updates were a thing, we all had our own blogs and sites where we shared our thoughts and […]

Categories
Social Media

Social Media, Parenting and Privacy

The internet has been aflutter in recent days over the story of a blogger and her children. The woman in question has been writing about her children for years, since each was an infant. Now one of them, aged nine, has discovered the internet has all kinds of pictures of her and her sibling along […]

Categories
Content Publishing marketing

Remember To Focus on Function, Not Form With Branded Content

As has often been the case on a number of different topics, I can’t help but read this story about how branded podcasts have taken off and really resonated with listeners and not think that the content industry continues to suffer from a terminal case of platform myopia. Branded podcasts, it seems, are the new […]

Categories
Content Publishing Employment Journey Social Media

My History of Live Event Blogging and Social Media Coverage

The other day I had a conversation with someone who was interested in hiring me for a freelance gig. He’d reached out and we’d traded a few messages when he asked something along the lines of the following: So, do you have any experience with live-blogging? Yeah…you could say that. “Live-blogging,” for those of you […]

Categories
Blogging

Links Aren’t a Distraction

I pretty much disagree completely with the premise of this post, which is that links are a distraction from and interruption of the online reading experience. But it’s important to keep in mind how the use of links in posts and stories has evolved and consider what the original purpose of linking was and what […]

Categories
marketing Social Media

Your pitch may not be all that interesting

Adria at SearchEngineWatch speaks truth when she lists what are, in reality, just a fraction of the reasons a blog writer may not be interested in what a PR person is pitching. It has, thankfully, been quite a while since I had to personally engage in any such activities in my role as an agency […]

Categories
Blogging Media

A rose by any other name

The media airwaves, newsprint and web pages have been inundated in the last week with the news of and commentary on bloggers being credentialed as press at the ongoing Democratic National Convention in Boston, MA.  Pontifs have pontificated, pundits have pundited and commentators have.. well, there’s got to be something that starts with a “p” […]