Categories
Movie Marketing

MMM Recap: Week of 11/25/16 New Releases

Lion In terms of the marketing itself, it’s more or less consistent across the elements as to what it’s selling, which is Saroo’s search to uncover his true identity and find his family. That comes through just about everywhere. The website is lightest on this angle, but considering it sacrifices story for a charitable appeal, […]

Categories
marketing Marketing Recap Movie Marketing Social Media

Movie Marketing Madness: Allied

Set in war-torn 1942, the new movie Allied is all about who you can trust and for how long. The movie stars Brad Pitt as Max Vatan, a Canadian intelligence officer stationed in North Africa. There he meets Marianne Beauséjour (Marion Cotillard), a French Resistance fighter on a mission that takes him behind enemy lines. […]