Key Art Key Changes: Pete’s Dragon, The BFG, The Intervention, Absolutely Fabulous: The Movie

Reaching an audience in the home video market is much different than reaching the theatrical audience. That often means the key art that’s used for home video releases is changed significantly from the one-sheets that were available during the theatrical marketing cycle. What I’m going to try and do is see what those changes are…… Continue reading Key Art Key Changes: Pete’s Dragon, The BFG, The Intervention, Absolutely Fabulous: The Movie

Movie Marketing Madness: Absolutely Fabulous

Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. Back in the day, a huge number of people in the U.S. only became aware of, much less fans of, Monty Python when it began being aired on PBS. It’s reputation preceded it and the troupe’s…… Continue reading Movie Marketing Madness: Absolutely Fabulous