Adweek, Movie Marketing

A24 Teases Untitled Project

Wrote a post for Adfreak about the mysterious "untitled" trailer that came out yesterday and which has everyone talking. Yesterday, A24—the studio behind recent eccentric word-of-mouth-driven movies like The Lobster, Moonlight and Swiss Army Man—released a mysterious trailer. Listed simply as "Untitled," there's little else that's known about the movie, or whatever this is, other… Continue reading A24 Teases Untitled Project

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Movie Marketing Madness: 20th Century Women

Stories of clashing generations are nothing new, but the trope is getting a fresh take at the box off with 20th Century Women, the new movie from writer/director Mike Mills, who based it off his relationship with his own mother. Set during the turbulent 1970s, the movie stars Annette Bening as Dorothea, a woman born… Continue reading Movie Marketing Madness: 20th Century Women

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Movie Marketing Madness: Moonlight

Trevante Rhodes plays Chiron in Moonlight, the new movie from writer/director Barry Jenkins. Chiron is a young man struggling with identity and his place in the world. The movie follows him from his troubled youth through his teen years and into adulthood as he first deals with the imperfect parents to the problems he faces… Continue reading Movie Marketing Madness: Moonlight

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Movie Marketing Madness: Morris From America

Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. There's a lot that goes into building an identity for ourselves. Where is it we call home? What kind of movies or music do we like? What are our values and traditions? What hobbies do we… Continue reading Movie Marketing Madness: Morris From America

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Movie Marketing Madness: Equals

Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. We’re in - actually we might just be coming out of - a golden age of dystopian fiction. Or so we’re told. Stories like The Hunger Games, The Giver and more all present societies that have… Continue reading Movie Marketing Madness: Equals

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Movie Marketing Madness: Swiss Army Man

What are your desert island necessities? What, if you were stranded by yourself without access to all the conveniences of modern life, would you want to make sure you still had with you, assuming you have the choice? These could be be records, books, movies or other items that are so important to you, you… Continue reading Movie Marketing Madness: Swiss Army Man

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Movie Marketing Madness: The Lobster

Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. Usually when someone says they “need” to find a person to be with and love it’s a bit of an overstatement, an exaggeration to make a point. They may be lonely and really desiring someone to… Continue reading Movie Marketing Madness: The Lobster

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Movie Marketing Madness: Green Room

Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. The main idea behind most horror films is that danger can come from anywhere. It could be from something obvious like a big, nasty looking cave in the middle of the woods outside an abandoned village.… Continue reading Movie Marketing Madness: Green Room

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Movie Marketing Madness: Remember

Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. We all deal with the burdens of life in one way or the other. That can mean everything from the daily responsibilities and requirements of life to promises we made years ago that we must now… Continue reading Movie Marketing Madness: Remember

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Movie Marketing Madness: Room

Most parents will admit - gladly - that their kids make them better people. Or at least having kids makes us *want* to be better people. There’s nothing most parents won’t do for their kids. We strive to provide for, teach and mold those kids into people who can function and thrive in the world… Continue reading Movie Marketing Madness: Room