Movie Marketing Madness: The Lovers

Debra Winger and Tracey Letts star in the new slightly-dark romantic drama The Lovers, getting a limited release this week. The pair play Mary and Michael, a long-married couple whose relationship has grown comfortable and stale, predictable and uninspiring, with each one feeling like the other barely sees him or her. It’s gotten to the … Continue reading Movie Marketing Madness: The Lovers

Movie Marketing Madness: Free Fire

The meeting between two or more groups of gangsters or other questionable characters is usually just one small part of a larger story. This week’s new release Free Fire, though, makes that the central element of the entire story. The movie stars Brie Larson, Armie Hammer, Cillian Murphy, Sharlito Copley and others are mobsters and … Continue reading Movie Marketing Madness: Free Fire

A24 Teases Untitled Project

Wrote a post for Adfreak about the mysterious "untitled" trailer that came out yesterday and which has everyone talking. Yesterday, A24—the studio behind recent eccentric word-of-mouth-driven movies like The Lobster, Moonlight and Swiss Army Man—released a mysterious trailer. Listed simply as "Untitled," there's little else that's known about the movie, or whatever this is, other … Continue reading A24 Teases Untitled Project

Movie Marketing Madness: 20th Century Women

Stories of clashing generations are nothing new, but the trope is getting a fresh take at the box off with 20th Century Women, the new movie from writer/director Mike Mills, who based it off his relationship with his own mother. Set during the turbulent 1970s, the movie stars Annette Bening as Dorothea, a woman born … Continue reading Movie Marketing Madness: 20th Century Women

Movie Marketing Madness: Moonlight

Trevante Rhodes plays Chiron in Moonlight, the new movie from writer/director Barry Jenkins. Chiron is a young man struggling with identity and his place in the world. The movie follows him from his troubled youth through his teen years and into adulthood as he first deals with the imperfect parents to the problems he faces … Continue reading Movie Marketing Madness: Moonlight

Movie Marketing Madness: Morris From America

Want to get Movie Marketing Madness via email? Sign up here. Then connect with MMM on Twitter and Facebook. There's a lot that goes into building an identity for ourselves. Where is it we call home? What kind of movies or music do we like? What are our values and traditions? What hobbies do we … Continue reading Movie Marketing Madness: Morris From America

Movie Marketing Madness: Swiss Army Man

What are your desert island necessities? What, if you were stranded by yourself without access to all the conveniences of modern life, would you want to make sure you still had with you, assuming you have the choice? These could be be records, books, movies or other items that are so important to you, you … Continue reading Movie Marketing Madness: Swiss Army Man