Movie Marketing Madness: Alien: Covenant

A couple years ago Prometheus sought to resurrect the world of Alien but did so by serving as a prequel to the story we’ve known…

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Movie Marketing Madness: Snatched

While she’d certainly had small parts before, 2015’s Trainwreck really announced Amy Schumer’s accession from her TV show to the big screen. Now she’s a…

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Flashback MMM: Alien

This past Wednesday was #AlienDay, a day 20th Century Fox designated to celebrate the legacy of the franchise that started with 1979’s Ridley Scott-directed horror…

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Movie Marketing Madness: Logan

Wolverine is back in the new movie Logan, the character’s third solo outing and star Hugh Jackman’s eighth time as the amnesiac Canadian killing machine.…

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Movie Marketing Madness: A Cure For Wellness

In A Cure for Wellness, Dane DeHaan plays Lockhart, a young executive with a large company whose CEO has gone missing. So Lockhart is dispatched…

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Movie Marketing Madness: Hidden Figures

It’s funny how in 13 episodes of “From the Earth to the Moon,” the HBO mini-series that chronicled the NASA program that built a space…

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Movie Marketing Madness: Why Him

It’s time to meet the boyfriend in the new comedy Why Him?. Bryan Cranston and Megan Mullally play Ned and Barb Fleming, a married couple…

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Movie Marketing Madness: Assassin’s Creed

The new movie Assassin’s Creed is a big-budget adaptation of the popular video game of the same name. The movie follows Callum Lynch (Michael Fassbender),…

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Movie Marketing Madness: Rules Don’t Apply

Howard Hughes remains an enigmatic figure in the world of Hollywood and American society in general, though whether his mystique is relevant to today’s generation…

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Movie Marketing Madness: Keeping Up With the Joneses

Jeff and Karen Gaffney (Zach Galifianakis and Isla Fisher) lead a normal, boring suburban life when we meet them in Keeping Up With the Joneses,…

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