Expanded (Complete?) Agency Archives

Over the years I’ve been one of the primary writers for a number of corporate blogs for my employers. Those posts and articles represent a substantial portion of my professional portfolio and provide insights into what the prevailing conversations were at the time as well as how I viewed the blog medium and what I … Continue reading Expanded (Complete?) Agency Archives

How I Handle PR Pitches, Or: You Don’t Need To Be a Jerk About It

Since I’ve started writing for Adweek and The Drum I’ve been getting a lot more pitches from PR people. Some have been better than others but I’ve tried to consider them all and quite a few have wound up being super-relevant, resulting in stories for either of those outlets. I’ve worked in PR-related positions for … Continue reading How I Handle PR Pitches, Or: You Don’t Need To Be a Jerk About It