You can read my full recap of the marketing for Closer at Film Threat. The central theme presented in all the marketing materials for this new Mike Nichols movie is one of love, lust, intimacy and the quest for understanding as well as the consequences that result from each goal.
Selling Alexander
You can read my full recap of the marketing for Alexander at Film Threat. The fictional biography (?) of Alexander the Great, this Oliver Stone owes its existence to “Gladiator” and owes a debt of gratitude to whoever pulled the plug on Baz Luhrmann’s planned biopic covering the same subject. This one though presents some … Continue reading Selling Alexander
Selling Bridget Jones: The Edge of Reason
You can read my full recap of the marketing for Bridget Jones - The Edge of Reason at Film Threat. Barring Cameron Crowe writing “Maguire 2: Electric Boogaloo”, the role of Bridget Jones presented her with her one chance at a “signature” character. I personally didn’t see it as I had to help negotiate an … Continue reading Selling Bridget Jones: The Edge of Reason
Selling The Incredibles
You can read my full recap of the marketing for The Incredibles at Film Threat. Pixar, however, has stepped in to offer the proverbial cold (but not too cold) rich full lager to an audience that has had nothing but Meister Brau thrown at them since its last offering arrived in Finding Nemo. Having built a … Continue reading Selling The Incredibles
MMM – The Politics in Movies Special Edition
You can read my full column on the marketing of movies featuring politics at Film Threat. Movies that delve into the realm of politics are no different, especially in an election year. When the population’s attention is being consistently brought toward a presidential race then movies that deal with political issues are given fair amounts … Continue reading MMM – The Politics in Movies Special Edition
Selling Ray
You can read my full recap of the marketing for Ray at Film Threat. But “Ray” may be different. Talk of an academy award nomination for Jamie Foxx has already begun and many early reviews tag this movie as an entertaining but fair and unvarnished look at the life (or at least it’s high points) … Continue reading Selling Ray
Selling Sideways
You can read my full recap of the marketing for Sideways at Film Threat. This week, though, I decided to skip the most obvious target of derision, Ben Affleck’s new film “Surviving Christmas” and choose a movie I was actually looking forward to seeing: “Sideways” by Alexander Payne (About Schmidt, “Election”). Sideways stars Paul Giamatti … Continue reading Selling Sideways
Selling Taxi
You can read my full recap of the marketing for Taxi at Film Threat. As it is, Jimmy Fallon (can anyone actually tell the difference between him and Chris Kattan?) and Queen Latifah (who I can only assume is holding someone’s child hostage in exchange for a film career) star as a cop and a … Continue reading Selling Taxi
Selling Shark Tale
You can read my full recap of the marketing for Shark Tale at Film Threat. So Dreamworks now shows up to the CGI-animated underwater story an hour and a half into the party and, to make matters worse, they forgot to bring the beer. Dreamworks’ philosophy seems to be to make movies that are “edgy” … Continue reading Selling Shark Tale
Selling Sky Captain & the World of Tomorrow
You can read my full recap of the marketing of Sky Captain & The World of Tomorrow at Film Threat. So when I began seeing the first posters for “Sky Captain & the World of Tomorrow” I was intrigued. It seemed to have a similar aesthetic sense and nostalgic feel. Then I realized it co-starred … Continue reading Selling Sky Captain & the World of Tomorrow