Picking Up the Spare: Equity, Deadpool and More



  • ABC is adapting the movie, committing to a pilot for a series based on the character played by Anna Gunn in the film.



  • Of course as soon as I publish a recap of the marketing saying there’s been no online marketing I begin seeing Facebook ads that, interesting, link to a review of the movie in The New Yorker. I’ve also since encountered a few video ads on YouTube.


By Chris Thilk

Chris Thilk is a freelance writer and content strategist with over 15 years of experience in online strategy and content marketing. He lives in the Chicago suburbs.