pnconnect weekly reading

The latest PNConnect Weekly Reading is live:

News Feed FYI:

Helping Make Sure You Don’t Miss Stories from FriendsFacebook has further altered the terms of its deal with brand publishers: Facebook will be decreasing the reach of publishers’ posts while boosting those from family and friends. Brand managers should continue to temper expectations as to Facebook’s benefits.

Introducing Twitter Dashboard

Twitter has introduced Dashboard as a place for brand account management. Users can schedule Tweets, monitor related conversations and more. Most of these features are available through other CMS platforms, but it’s nice to see Twitter offering them as a native feature.

Source: PNConnect Weekly Reading 6/30/16: Here’s how I’m going to beat you. I’m going to outwork you. « PNConnect | Digital Marketing Services from Porter Novelli