Deadpool
- Movies.com has a look at exclusive posters created for Fandango by various artists that are really cool. The site also has an exclusive look at the Mondo poster by Deadpool creator Rob Leifeld.
- Emma Gray Ellis at Wired did her own recap of the movie’s marketing, hitting a few points I either only skimmed or missed. Definitely worth checking out. Beatrice Verhoeven at The Wrap did likewise.
Zoolander 2
- The studio created a series of PSA-like videos that are scheduled to bombard NBCUniversal networks, each outlet getting a different video.
- The LA Times breaks out some of the tactics the studio borrowed from the fashion world to market the movie and how it played to that industry.