you're reading...
Advertising Marketing PR, Blogging, Media, Online, Social Media, Television

Marketing Note-Picking: 12/2/08

  • Atlantic Records has, at least for the moment, passed the tipping point and now is seeing sales of digital downloads surpassing sales of physical CDs.
  • Over the Thanksgiving shopping weekend Amazon had a team of customers at the ready to answer some questions from reporters who wanted to talk, about gift ideas, turning the whole thing into a PR opportunity.
  • The lousy ad climate has NBC still sitting on a good chunk of ad inventory for this season’s Super Bowl, something that makes me oddly giddy.
  • The economy also has had a negative impact on business-to-business media’s ad sales.
  • Marketers looking to reach holiday shoppers are putting more money into search ads, which is only surprising if you don’t read any of the trade publications.
  • Lee Odden lists some of the best community marketing books that are out there right now. I’ve read a good chunk of that list and all are worth checking out.
  • This is a very cool Social Media Adoption curve.
  • ClickZ is fleshing out its roster of social media experts and columnists, which is very exciting to see.
  • Pownce has been sold to SixApart. Pownce is being shut down. The two are not unrelated.
  • CNN has seen the mass defections from the Associated Press and is looking to start its own wire service.


Comments are closed.

Follow me on Twitter


Get every new post delivered to your Inbox.

Join 3,142 other followers

%d bloggers like this: