LOTD: 10/17/07

  • If you want to get a preview of a comic book cover to the front page of digg, it helps if you put a drawing of Kevin Rose wearing a DiggNation t-shirt on said cover. (CT)
  • The RIAA has decided that instead of going after the pirates themselves it will target the boat they sail on, serving Usenet with a suit saying it facilitates the illegal transfer of copyrighted material. Yeah, they sued Usenet. Someone at the RIAA must have left a 1993 BusinessWeek lying around. (CT)
  • Gizmodo makes with the Star Wars jokes in reporting that Apple’s Leopard OS won’t include the hologram-like chat feature once previewed. (CT)
  • The number of people watching TV shows and other long-form video online is growing. If you’re an entertainment company, do you have a cross-platform strategy? (CT)
  • Spending by marketers on “conversational marketing” and “social media marketing” is expected to grow in the next five years, both in absolute dollars and as a percentage of budgets. I’ll give $10 (not really) to anyone who can accurately define those terms and then we can move on. (CT)
  • Congratulations to Steve Hall on his selling a minority stake in AdRants to Watershed Publishing,which also puts out MarketingVox (which I contribute to) and a couple other sites. (CT)

By Chris Thilk

Chris Thilk is a freelance writer and content strategist with over 15 years of experience in online strategy and content marketing. He lives in the Chicago suburbs.